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About Us

We transform urban logistics with electromobility solutions that make operations more efficient, sustainable, and profitable

Our Mission

To transform urban logistics with electromobility solutions that make operations more efficient, sustainable, and profitable.

Our main KPI: Customer service — faster, safer, more punctual, and consistent deliveries, even in traffic and under urban restrictions.

Our Vision

To be the leading electromobility company for urban logistics in Latin America, driving a future where deliveries are clean, accessible, and customer-centered.

Our Origin: Real Experience in the Automotive Industry

MOVE is built on a solid foundation: CEBSA, a company with over 25 years in the Mexican automotive sector and a proven track record in safety, accessories, and certified processes.

This experience includes more than 450,000 cars and trucks outfitted for large-scale brands and fleets such as Ford, Nissan, Mazda, and FEMSA, along with ISO 9001 certification since 2015, guaranteeing operations with quality and efficiency standards.

That experience was the starting point: we knew mobility, we knew the industry, and we understood the challenge ahead… but the market needed a new solution.

The Problem That Drove Us: The Last Mile Was Broken

In big cities, the last mile became increasingly expensive and unpredictable:

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Constant traffic

Rising fuel costs

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Difficult parking

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Restrictions like 'Hoy No Circula' and 'Pico y Placa'

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Urgent need for sustainable options

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Reduced productivity

The data shows the real impact:

Thousands of hours lost every year in traffic, tons of CO₂ emitted, and millions of pesos spent on fuel — all of which reduces productivity and drives up the cost per delivery.

The conclusion was clear: the last mile did not need "more vehicles"; it needed a new way of operating.

The Founding of MOVE: Pioneers in Electric Last-Mile Logistics

In 2020, MOVE was founded with a clear mission: to build an electromobility solution focused on the last mile, with efficient, sustainable, and accessible vehicles.

Between 2021 and 2023, MOVE grew rapidly with more than 1,000 units sold, including scooters and e-bikes, even developing custom projects such as the Renault MVXL case.

That progress confirmed something fundamental: the last mile CAN be more profitable, cleaner, and more reliable — if it is designed around real operations.

Evolution: We No Longer Sell Vehicles — We Deliver Solutions

MOVE evolved from an electromobility company into an Electromobility Solutions company, integrating:

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Specialized models

Designed specifically for the last mile

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Total customization

By industry: parcel, cold, thermal, freezer

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Adaptable branding

Custom visual identity for every client

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Flexible options

Purchase or leasing with maintenance included

What is MOVE

MOVE provides electric fleets ready to operate in urban logistics. We do not sell vehicles and leave you to figure things out alone. We implement complete operations: vehicles, charging infrastructure, preventive maintenance, ongoing technical support, and payment models adapted to each operation.

We work with companies that make deliveries every day. We integrate into existing routes and help optimize costs from day one. The difference from traditional providers: we do not just deliver a vehicle — we make sure your operation works.

Predictable costs

A fixed monthly fee or pay per kilometer. No surprises in fuel, maintenance, or unexpected repairs.

Faster deliveries

Compact vehicles that drive in restricted zones and find parking easily. More deliveries per shift.

Simplified operations

Fewer moving parts than a combustion engine. Maintenance every 10,000 km instead of every 5,000 km.

Total urban access

Drive in low-emission zones and historic centers where combustion vehicles are restricted.

Real scalability

Start with 2 vehicles, grow to 20 without changing providers. A flexible payment model that grows with you.

Continuous operational support

A network of certified workshops, available spare parts, and technical support that responds when you need it.

What Makes Us Different?

We are not just a vehicle provider. We are your strategic partner in transforming the last mile.

We Do Not Sell "a Vehicle" — We Design an Operational Solution

MOVE adapts interiors and compartments (shelves, dividers, freezing, thermal) and adjusts the design to each client's business.

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Custom compartments

Shelves and dividers based on your operation

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Temperature control

Freezing, cold, or thermal as needed

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Integrated branding

Vehicles with your brand's identity

Partners

Trusted by leading companies across Latin America

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Meet Our Team

Passionate professionals driving the future of urban logistics

OB

Oscar Barrera

CEO

CB

Carlos Barrera

COO

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Sebastian Yañez

Co-CEO

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Mario Yañez

Project Engineer

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Inés Ramírez

CFO

JG

Javier García

Service & Spare Parts Lead

Let's build the future of urban logistics together

Join the companies revolutionizing the last mile with MOVE